Change agents are young, educated and noospherical!

• General demand will shift from convenience solutions to appropriate, considerate solutions and everyone will benefit.

• Trendsetters are likely to be:

• • young - they will face the consequences of today’s overconsumption but and have the enthusiasm to conserve, reuse, recycle etc.
  • educated - clearly, understand the complex resource allocation issues on a local and global scale
  • use the noosphere - efficient, effective access to sustainable alternatives.
  • frustrated - barrier of apathy from traditional institutions (businesses, organisations, institutions, even family etc)